Ariat

Ariat white logo on black background featuring the classic three overlapping horseshoes within in a sheld

Ariat is one of the most sought after, "must-have" brands of all-lovers equestrian. Founded in Pennsylvania in 1993 by Beth Cross and Pam Parker, the name "Ariat" takes its name from the legendary race horse Secretariat, the triple crown winner of 1973, and, thanks to possessing a heart three times bigger than the average thoroughbred; Secretariat was, and is, widely considered one of the greatest race horses of all time.

As a brand, Ariat made a name for itself by being one of the first companies to seamlessly embed footwear construction technologies developed from the world of athletics, in to their range of stunning equestrian focused boots. This meant Ariat boots performed to the highest standards on all fronts of aesthetics, comfort and longevity which other brands struggled to match.

To this day Ariat stay true to their tried and tested formula of applying the latest and greatest technologies to their footwear and apparel lines. Ariat are renowned globally for their relentless pursuit of perfection, world class designs and great quality equestrian wear.

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